I am a digital marketing strategist & content writer.
When I’m not working on branded campaigns or ghostwriting blog posts, I'm probably playing video games, making new spreadsheets, hunting for dessert or obsessively scrutinizing my Google Analytics data trying to figure out who YOU are.
There’s always flexibility in how to approach a challenge: one day, I can analyze a site’s keyword density to improve search ranking… and the next, I can research and map out an engaging, evergreen content strategy to boost organic reach.
I’m a millennial - I grew up alongside the Internet. Now, I work for the Internet - cleaning up its content one day at a time. Don’t tell me that’s not a dream come true.
My team implemented a multi-channel marketing campaign to grow inbound traffic and generate new leads. Creating engaging inbound content and extending organic reach was crucial to our strategy.
To increase conversions, our multi-channel marketing campaign approach focused heavily on email marketing, social media and showcasing a highly optimized website.
